Adults
Maturity is a state of being fully developed, and transitional serifs, rather
than oldstyle or archaic ones, communicate this in their sharper serifs,
increased contrast, and precise details. Similarly, a script typeface, which
might initially seem romantic or elegant, may feel more mature if it is less
decorative and shows a more pronounced handwritten quality. Moreover,
script faces that are more upright—rather than those with a steep, cursive
posture—may exhibit some qualities associated with sans-serif types and,
thus, may connote not only the confidence of strong handwriting but also
the sober, objective, and reasoned nature of an adult. Typefaces of one
class—sans serifs, for example—that include details obviously derived from
older, serif styles, may also be said to feel “mature” in that they transmit a
sense of the historical continuum through their forms. Pronounced details
of form, such as exaggerated ductus from stem to branch, overly shapely
counters, and more rigid—almost geometric or abrupt—modulation, also
allude to a sense of extra development in their studied presentation.
With allusions to simplicity and poise, a mature quality in design work—
and of design directed toward an adult audience—may encompass
typefaces and color with characteristics that could also be described as
“conservative,” “elegant,”or “professional”—for example, a classic serif.
The differences among options at this level of specificity become minute,
but there are typefaces, as well as color schemes, that push toward
a relaxed state, a kind of authority in repose, that more closely charac-
terizes the evolved adult over the strictly corporate or elegant.
Magazine Page Spread
top, and detail, bottom
CCooddee
Magazine
Beverly Hills [CA] USA
Age Groups
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JY Klin
Stylized Sans Serif | Condensed |
Uniform Medium Weight |
JY&A Fonts
www.jyanet.com/fonts
JY Klin Alternatives
Stylized Sans Serif | Condensed |
Uniform Medium Weight |
JY&A Fonts
www.jyanet.com/fonts
Dolly Roman
Serif | Lesser Contrast |
Medium Weight |
Underware
www.underware.nl
info@underware.nl
31 (0)70 42 78 117
Dolly Bold
Serif | Pronounced Contrast |
Bold Weight |
Underware
www.underware.nl
info@underware.nl
31 (0)70 42 78 117
Linotype Textra
TM
Medium
Sans serif | Medium Weight |
Canted Terminals |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Tempelhof Medium
Sans Serif | Uniform Medium
Weight | Condensed |
T.26 Digital Type Foundry
www.t26.com
888.T26.FONT
Type Style Finder
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Age Groups Adults
Tainted Regular
Semi-Serif | Uniform Medium
Weight | Slightly Condensed |
T.26 Digital Type Foundry
www.t26.com
888.T26.FONT
Linotype Finnegan
TM
Bold
Sans Serif | Notable Contrast |
Modulation | Soft Terminals |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
RTF Dokument Gothic
Sans Serif | Uniform
Medium Weight |
P22 Type Foundry
www.p22.com
p22@p22.com
800.P22.5080
Linotype Aroma
TM
Regular
Sans Serif | Medium Weight |
Sharp Terminals |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Berling
TM
Roman
Serif | Medium Weight |
Sharp Serifs |
Noticeable Contrast |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Caslon 540 Roman
Serif | Medium Weight |
Pronounced Contrast |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
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ITC Charter
TM
Regular
Serif | Moderate Contrast |
Abrupt Joints | Slab Influence |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Ellington
TM
Light
Serif | Pronounced Contrast |
Modulation | Condensed
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Linotype Ergo
TM
Regular
Sans Serif | Medium Weight |
Slightly Squared Curves |
Abrupt Terminals |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Esperanto
TM
Roman
Serif | Medium Weight |
Moderate Contrast | Sharp
Terminals |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
ITC Mendoza Roman
®
Book
Serif | Medium Weight |
Moderate Contrast | Slight
Angularity |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Linotype Pisa
TM
Regular
Sans serif | Medium Weight |
Slight Italic Posture | Condensed
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
247
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Age Groups Adults
Walbaum Roman
Serif | Noticeable Contrast |
Slightly Squared Curves |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Revalo Classic Regular
Sans Serif | Uniform Medium
Weight | Condensed |
T.26 Digital Type Foundry
www.t26.com
888.T26.FONT
Photina
TM
Roman
Serif | Medium Weight |
Pronounced Contrast |
Sharp Serifs |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Swift
TM
Pro Regular
Serif | Moderate Contrast |
Pronounced Wedge Serifs |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
Slappy Regular
Sans Serif | Uniform
Medium Weight |
T.26 Digital Type Foundry
www.t26.com
888.T26.FONT
Koloss
TM
Regular
Slab Serif | Medium Weight |
Uniform Strokes | Caps with
Small Caps |
Linotype Library GmbH
www.linotype.com
info@linotype.com
+49 (0) 6172 484.418
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