About the Authors
Principal Authors
William Lidwell
Design gadfly.
Reluctant color expert.
Kritina Holden
NASA human factors guru.
Perfectionist in residence at Lockheed Martin.
Jill Butler
Choreographer of bits and atoms.
Chief Creator at Stuff Creators Design.
Contributing Authors
Yen Le Loftin
User-centered industrial designer.
Observer and ponderer.
Andrea Novoa
Industrial designer and fervent list-maker.
Passion for sci-fi and marshmallows.
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