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Bodystorming

Brainstorming and spontaneous prototyping through dynamic physical experience and role-play

  • Designers immerse themselves in user situations through simulated contexts while paying close attention to decisions, interactive experiences, and emotional responses.
  • Concept ideas can be integrated and tested in play, and the active situation can inspire the spontaneous creation of new product and service concepts.
  • Bodystorming prototypes use simple constructions and props at hand: for example, cardboard, boxes, existing objects, furniture, and lighting manipulations.
  • While scenarios may be partially scripted from observations, the bodystorm encourages improvisation to capture real-world experiences.
  • The method may be contained within design teams but can also engage a wider audience of peers or clients, inviting response and dialogue.

See alsoExperience PrototypingRole-playingSimulations

Designers bodystorm an alarm system with personal bubbles of sound space controlled by mobile devices, awakening one person while a roommate continues to sleep.

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