Brainstorming and spontaneous prototyping through dynamic physical experience and role-play
Designers immerse themselves in user situations through simulated contexts while paying close attention to decisions, interactive experiences, and emotional responses.
Concept ideas can be integrated and tested in play, and the active situation can inspire the spontaneous creation of new product and service concepts.
Bodystorming prototypes use simple constructions and props at hand: for example, cardboard, boxes, existing objects, furniture, and lighting manipulations.
While scenarios may be partially scripted from observations, the bodystorm encourages improvisation to capture real-world experiences.
The method may be contained within design teams but can also engage a wider audience of peers or clients, inviting response and dialogue.
Designers bodystorm an alarm system with personal bubbles of sound space controlled by mobile devices, awakening one person while a roommate continues to sleep.