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Job:10-91261 Title:Rockport : Little Book Of Packaging Ideas
175#_P Dtp:44 Page:4
contents
Kama Sutra
Adnams Brewery
Philip B
Pepsi Blue
Selfridges
Floris
Wetnoz
Tea Tree
Marquis Philips
Foschini
Mr. Lee
Vitalizers
Hula Hoops
Victorian Olive Groves
Frulatté
Soaptopia
Discovery Channel
Gerber Legendary Blades
Greg Norman Estates
Perrier
Paxton and Whitfield
AG Hair Products
South Australian Company Store
Simple Human
Blue Q
Nk’ Mip
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28
32
36
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46
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108
112
PART I
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DESIGNING PACKAGES
Fanta
Planet Krunch
Nissan Europe
Mother Megs Fine Food
Ohio Gold Records
Aqualibra
Tesco Kids
Watercolours
Pol Roger
Fruit & Veggie Bar
Koppers
Volkswagen
Superdrug
Harley-Davidson
Orange
Corus
Phoebe 45
Boy Scouts of America
Fossil
Mambo
Pez
Tazo Tea
Target Cups
Fresh
Dirty Girl
Altoids
114
118
122
126
130
136
140
144
148
152
156
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170
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184
190
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001-157_91261.qxp 10/16/06 9:35 AM Page 4
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Job:10-91261 Title:Rockport : Little Book Of Packaging Ideas
175#_P Dtp:44 Page:5
Balducci’s
Café de Lya
Ciao Bella
Dole Fruit Bowls
Fruit to Go
La Milita
Origin
Pearls Olives
Beefeater Crown Jewel
Canyon Road
Frutier
Secrets of Success
Nando’s Salad Dressing
Sir Laurence Olivier,
The Bible—Audio CD Box Set
Tend Blends
W.M. Barr
238
242
246
250
254
258
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266
270
274
278
282
284
288
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296
PART II
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REDESIGNING PACKAGES
Avon
Barbie
Lionel Trains
Secrets of Success
LensCrafters
Schroeder Milk
Tsar
Aveeno
Clearly Canadian
Secrets of Success
Lipovitan
Sackets Harbor War of 1812 Ale
Somerfield
Directory
About the Authors
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318
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352
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Job:10-91261 Title:Rockport : Little Book Of Packaging Ideas
175#_P Dtp:44 Page:6
001-157_91261.qxp 10/16/06 9:35 AM Page 6
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