156 CHAPTER 7 ABOUT THESE NUMBERS
3 Carry forward totals. To ensure a painless interaction between the worksheets,
use formulas to carry forward totals. For example, the current-year profit (loss) in
the balance sheet should be taken directly from the bottom line on the profit and
loss account (which is calculated as the sum of individual entries).
4 Use colour. It’s a good idea to use one colour to display the characters in the cells
into which you key raw data (say, black) and another colour for all automated cells
(say, blue). You can then see at a glance which is which. In fact, I take this a stage
further and use red print for cells which are mechanical projections so that it is
easy to see where the assumptions are that might be modified during a review
process. But I usually print the final version in black only – to avoid distracting
other users.
When you have a standard workbook, you can give copies to R&D, Marketing, and so on
for them to complete during the planning exercise. When you get these workbooks back,
you can use an additional identical workbook to automatically aggregate the numbers for
the constituent departments. You then have consistent financial plans for the whole busi-
ness and its constituent parts.
The workbooks can also be used for operational purposes, including tracking actual
spending against budget, which is discussed in Chapter 13.
Putting it to good use
This introduction to accountancy’s idiosyncrasies, crystal ball gazing and spreadsheets
should have set you in good stead for the rewarding task of working out your financial
prospects. I can’t wait. Make sure that you have understood the concepts raised in this
chapter. When you have, see you in Chapter 8.
Squeeze it in
A venture capital provider I knew generally asked for detailed financials for the
first six months only, and for broad expectations thereafter. He maintained there
are so many variables for a start-up that it is pointless trying to look further ahead.
This is a sensible approach. But where you have to show more than 6 months for a
financial statement or forecast, you will find that it is usually possible to squeeze in
15 columns (line number, description, 12 months and a total) on one sheet of A4 or
letter paper. You can always turn it sideways or spread over two pages.
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