Job:03171 Title:Typography Referenced (Rockport)
Page: 184
ABCDEFGHIJ KLMNOPQRSTUVWXYZ
a bcdefg hijklmnopqr stuvwxyz
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Job:03171 Title:Typography Referenced (Rockport)
Page: 184
166-205 03171.indd 184 9/23/11 4:18 PM
Text
Job:03171 Title:Typography Referenced (Rockport)
Page: 184
184
Typography, Referenced
Background Traits
The uppercase () J, Q, and R look organic, along with the a, g,
and r. Like the original typewriter fonts, American Typewriter
functions best at small sizes; when enlarged to display sizes
above point, many of its peculiarities become evident.
American Typewriter
YEAR
ORIGINAL DESIGNERS
Joel Kadan and Toni Stan
CLASS
Clarendon, Rounded Serif
A designer’s job will become
even more challenging as
the quantity of information
and noise increases during
the twenty-fi rst century.
Those who possess a broad
typographic understanding
will best meet the
communicative and creative
challenge, especially during
a time when people know
the di erence between
one font and another—
and which ones read better
or worse with software’s
default 120-percent leading.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890
abcdefghijklmnopqrstuvwxyz
The quick brown fox jumped over the lazy dog.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890
abcdefghijklmnopqrstuvwxyz
The quick brown fox jumped over the lazy dog.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890
abcdefghijklmnopqrstuvwxyz
The quick brown fox jumped over the lazy dog.
SELECTED AMERICAN TYPEWRITER ALPHABETS
Top to bottom: -point American Typewriter light, medium, and bold
EXAMPLE
-point American Typewriter
Original typewriter fonts from the s () and s ()
were monospaced; the letters all had a uniform width. Courier
is a perfect example. Joel Kadan and Tony Stan designed
American Typewriter diff erently, where the letter rather than
a universal measurement determined the width of the body.
Despite these and other formal changes, American Typewriter
still retains the rounded ball terminals that its typewriter kin—
Remington, Underwood—possess.
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