W Hotels, 91
Walgreens, 206
Walmart, 166
Warmth, 91
Waste Management, 359
Web strategies, 180
Weighted average cost of capital (WACC), 349
Wheeler Amendment, 35
Whirlpool, 396
William Underwood & Company, 34
Wilsdorf, Hans, 287
Wind, Yoram, 339
Winfrey, Oprah, 251
Within-category assortment, 242
Wolf, Stephen, 58
Wolfe, Robert, 152
Wonder Bread, 456
World Customs Organization, 118
World Health Organization, 118
Wrigley, 23