The challenge is to load an image from the filesystem and draw it on top of the concentric circles, as in Figure 4.21.
Find an image file. A PNG with some transparent parts would be especially interesting. (The zip file you downloaded has logo.png that will work nicely.) Drag it into your Xcode project.
Creating a UIImage object from that file is one line:
UIImage *logoImage = [UIImage imageNamed:@"logo.png"];
In your drawRect: method, compositing it onto your view is just one more:
[logoImage drawInRect:someRect];