Index

#

A, B, C

D, E, F

G, H, I

J, K, L

M, N, O

  • macro competencies, 83
  • macro-processes, 37–40, 46, 47, 60, 80, 93
  • “management by processes”, 36, 37
  • market expectations, xv
  • market research, 72–74, 78–80, 108
  • market share, 24, 27, 33, 43, 104
  • marketing, 74, 82, 94, 102, 143
    • brand image, 158
    • slogans, 160
  • mass production, 147, 169
  • material requirement planning (MRP), 126
  • maturity indicator rubric, 184
  • media, 20, 74
  • micro-environment, 16, 17, 22, 23
  • Microsoft, 13, 85, 144
  • negotiation, 25, 55
  • net promoter score (NPS), 160
  • Netflix, 137
  • Nike, 160, 162
  • objectives, 53, 58, see also strategy
  • Observatoire de la responsabilité sociétale des entreprises (OSRE), France, 30
  • offer creation, 38, 67–82, 91, 95, 103, 105, see also product offer
  • offer creation tree, 70–72
  • open innovation, 77
  • operational management, 124–126
  • optimization, 41, 46, 124–127, Orange (company), France, 33
  • Organization for Economic Co-operation and Development (OECD), 68

P, Q, R

S, T, U

V, W

  • value creation, 8, 27, 86
  • value stream mapping, 175
  • Volkswagen, 161
  • waste elimination, 168–170
  • wealth creation, 21
  • Web 3.0, 71
  • working conditions, 29, 31, 43, 52, 64, see also health and safety
  • Workplace Wellbeing Index (UK), 42
  • world-class manufacturing, xvii
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