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by Patrice-Anne Rutledge
My LinkedIn®
About This eBook
Title Page
Copyright Page
Contents at a Glance
Table of Contents
About the Author
Dedication
Acknowledgments
We Want to Hear from You!
Reader Services
Getting to Know LinkedIn
Understanding What You Can Do with LinkedIn
Discovering What Makes LinkedIn Different
Understanding the Key to LinkedIn Success
1. Creating Your LinkedIn Account
Getting Started with LinkedIn
Finding Your Way Around LinkedIn
Choosing the Right LinkedIn Account Type
2. Creating Your LinkedIn Profile
Exploring LinkedIn Profiles
Entering Basic Profile Information
Adding Media Files
Adding Profile Sections
Customizing Your Public Profile and URL
Exploring Other Profile Options
3. Developing Your LinkedIn Network
Developing a Connection Strategy
Building Your Network
Managing Your Connections
4. Customizing Your LinkedIn Settings
Customizing the Way You Use LinkedIn
Customizing Profile Settings
Customizing Email Notification Settings
Managing Group, Company, and Application Settings
Managing Your Account Settings
5. Managing and Updating Your Profile
Maintaining an Updated Profile
Sharing Updates
6. Communicating with Other LinkedIn Members
Understanding LinkedIn Messages, InMail, and Introductions
Managing Your Inbox
Sending Messages
Sending InMail
Requesting Introductions
7. Searching on LinkedIn
Finding Information Fast on LinkedIn
Searching for People
8. Using LinkedIn Tools
Exploring the LinkedIn Tools Page
Working with Email Signatures
Using the Sharing Bookmarklet
Exploring LinkedIn Mobile Applications
Exploring Other LinkedIn Tools
9. Viewing News on LinkedIn Pulse
Viewing and Customizing News
Exploring Influencers
Exploring Channels
10. Finding a Job
Attracting Recruiters and Hiring Managers
Searching for Jobs
Applying for a Job
Finding Recruiters and Hiring Managers
Exploring Job Seeker Premium Accounts
11. Working with LinkedIn Recommendations
Understanding LinkedIn Recommendations
Requesting Recommendations
Responding to Recommendation Requests
Managing Recommendations You’ve Received
Managing Recommendations You’ve Given
12. Working with LinkedIn Endorsements
Giving Endorsements
Receiving and Managing Endorsements
13. Recruiting Job Candidates
Posting Jobs on LinkedIn
Searching for Job Candidates
Using LinkedIn Talent Solutions
14. Participating in LinkedIn Groups
Getting Started with LinkedIn Groups
Participating in Group Discussions
Viewing Group Promotions
Viewing Group Job Postings
Managing Your Groups
Creating and Managing Your Own Group
15. Working with Company Pages
Exploring LinkedIn Company Pages
Searching for Companies
Following and Unfollowing Companies
Creating and Managing a Company Page
16. Advertising on LinkedIn
Working with LinkedIn Ads
Working with Sponsored Updates
Index
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Copyright Page
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Patrice-Anne Rutledge
800 East 96th Street,
Indianapolis, Indiana 46240 USA
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