Life is a sequence of decisions. Every day, we are faced with hundreds of choices: some small (what to eat for lunch), some substantial (where to live or where to work). The fear of ‘the wrong choice’ can be debilitating, while the amount of information required to make some choices can be overwhelming. We live in a world of ever-increasing complexity, and what we need is a better game plan – better maps of the territory of life, more robust mental models that effectively depict reality and help us make better decisions, faster. We call those maps ‘mental tactics’.1
The book you are holding offers a selection of proven approaches to problem solving, decision making and implementation. It is for all of you who want to be more effective and efficient in your professional and personal lives. Mental tactics are cognitive shortcuts that help us identify patterns and relationships, avoid common cognitive errors, view the world from different angles, break down complex problems and take action.
The mental tactics portrayed in this book are distilled from various fields of research and practice, including statistics, politics, economics, systems theory, investing, operations research, game theory, medicine, psychology, military intelligence and philosophy. You will find that most mental tactics are applicable well beyond the disciplines in which they originated. Once you internalise them, you can apply them to a broad range of situations, from self-management to team effectiveness, to organisational leadership. They are as applicable to your personal dilemmas as your professional conundrums.
This book will help you to derive insights from data, overcome cognitive flaws, make more rational decisions and identify the fastest and most efficient path to implementation. In this book, we tend to address problems and decisions from an analytical standpoint. We favour simple, systematic approaches, which we illuminate for you through the checklists.
Our goal is to give you tools that are practical and immediately applicable. We wrote this book to share ideas and tools that we believe deserve a wider audience. Using the mental tactics has made a huge difference for the two of us, both in terms of the quality of our decisions and the speed and efficiency of our decision making. We started sharing these techniques with each other, our teams and wider network – and this book was born. We know the mental tactics here can help you in the same way and we are excited for this adventure you are about to come on with us. Let us begin!
“You the people have the power, the power to create machines, the power to create happiness! You the people have the power to make this life free and beautiful, to make this life a wonderful adventure!” —
Charlie Chaplin2
One of the most iconic scenes in the history of film depicts the Little Tramp, played by Charlie Chaplin, fixing products on an assembly line (see above). Over time, Little Tramp himself becomes more and more machine-like, determined to accomplish one thing and one thing only: wrenching screws on gadgets that pass by on a conveyor belt, over and over again.
In an attempt to increase efficiency, the factory supervisor turns a lever to speed up the assembly line. Little Tramp hastens to keep up and grows increasingly more desperate as he races to complete the task against the ever faster tide of work.
Today, we find more and more monotonous labour tasks completed by algorithms or robots. While the industrial environments in Chaplin’s film focused on controlling every movement of the worker (one scene shows Little Tramp as a guinea pig for a machine that feeds workers so they never have to stop working), today’s workplace environment is often quite the opposite. Instead of one single repetitive task, most of us face a new kind of frustration: the overwhelming abundance of information, options and stimulation.
The increasing complexity of work and the break-neck speed at which business is conducted have permeated all aspects of life. Disruptive events happen more and more frequently, while social and digital transformations open up new opportunities for collaboration and action on an unprecedented scale. We’re living in what the US Army War College calls a VUCA world – Volatile, Uncertain, Complex and Ambiguous.3
In this world, we need new tools to help us make the right choices. We need strategies to solve questions such as the following:
In these times of high uncertainty and complexity, our natural tendency is to overestimate risks and discount rewards. As a consequence, we dramatically shorten our time horizons and shift our attention to what we can get today, since the longer term seems so fraught with uncertainty, even though the potential rewards may be much greater. Given these tendencies, how do we make informed decisions? How do we prioritise? Little Tramp needed one tool, a wrench, to try to stay on top of his work. Today, we need an entire toolkit to perform successfully.
There is a biological reason for this. Our built-in decision making capacity isn’t adapted to many of the environments we find ourselves in today. The human brain evolved via evolutionary mechanisms over millions of years to perceive and prioritise certain pieces of information, identify relationships and make decisions. Our education and experience teach us methods to enhance these built-in processes in some cases, and overcome them in others. Yet our own common sense, and an ever-growing body of social psychology and decision-science research, shows that we still often go awry. Why? While our evolutionary programming and past experience go a long way towards helping us make good decisions, our professional and personal environments are changing too fast for our education (our software), let alone our brains (our hardware) to keep pace.
This change in context brings with it enhanced requirements for managers and leaders. Competition for jobs has increased due to the globalisation of the workforce. Having a top-notch degree from a prestigious university is no longer sufficient to cement one’s place in society. Rather, it is the ability to be flexible and adapt to changing requirements, keeping a cool head in fast-paced times, and deciding rationally yet emphatically.
Building and maintaining an edge in thinking and decision making is far from easy. It takes commitment, effort and practice. Rigid models and fixed blueprints will soon cease to work because the environment is changing very quickly. Our mental models need to adapt to new contexts and be flexible enough to be tuned and adjusted for individual situations.
In an age of real-time news and information, leaders are not only required to make the right decisions, they also need to make them fast. They will benefit from building a muscle memory of mental frameworks and methods that allow them drastically to shorten the time required to analyse, decide and act on information.
The Decision Maker’s Playbook is not your typical non-fiction book. We will avoid long prose and stories and instead give you a highly visual and intuitive introduction to tactics that we value and use ourselves. To make it easier to read, each chapter (with the exception of Chapters Zero and Thirteen) will follow a similar structure:
Each chapter is self-contained. That means you can flip through the book and read the chapters you find most intriguing. There is, however, a logical arc to the structure of this book, resembling the way we naturally navigate the world and solve problems – observing, analysing, crafting a solution and executing it:
What are mental tactics? View them as thinking and acting tools. They have a broad range of applicability in your personal life and at work. They are neither one size fits all nor plug and play. The following points are particularly important to keep in mind to maximise the benefit you will get from this book:
Our goal is to equip you with the right instruments to help you make sound decisions, take action effectively and lead with confidence.