-
Playbook for Success: A Hall of Famer's Business Tactics for Teamwork and Leadership
Author Nancy Lieberman
A top coach teaches the sports-related skills and basics every women needs to succeedThere are basics that every woman must have if she is to succeed in the corporate world, start and run her own business, or coach her own winning team. In Playbook for Success, Hall....
Release Date 2010/10 -
Salesforce.com® For Dummies®, 4th Edition
Author Matt Kaufman , Liz Kao , Tom Wong
The ideal introductory reference on salesforce.com—now fully updated throughout!As the global leader in on-demand customer relationship management (CRM), salesforce.com helps companies all over the world manage their sales, marketing, and customer service and suppor....
Release Date 2010/10 -
When the Headline Is You: An Insider's Guide to Handling the Media
Author Jeffrey Leeson , Jeff Ansell
Proven strategies for managing all types of media encounters!Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Draw....
Release Date 2010/10 -
Debunkery: Learn It, Do It, and Profit From It—Seeing Through Wall Street's Money-Killing Myths
Author Ken Fisher , Lara Hoffmans
Legendary money manager Ken Fisher outlines the most common—and costly—mistakes investors make.Small cap stocks are best for all time. Bunk!A trade deficit is bad for markets. Bunk!Stocks can't rise on high unemployment. Bunk!Many investors think they are safest fo....
Release Date 2010/10 -
Marketing Strategy from the Masters (Collection)
Author David J. Reibstein , Nancy Lee , Larry Light , Paul W. Farris , Joan Kiddon , Philip
Breakthrough marketing: revitalize brands, optimize investments, link marketing to performance, even apply winning marketing strategies in the public sectorThree full books of proven marketing strategy principles and actionable solutions! Discover how to revitalize ....
Release Date 2010/10 -
Documenting Software Architectures: Views and Beyond, Second Edition
Author Judith Stafford , Robert Nord , Paulo Merson , Reed Little , James Ivers , David Garl
“This new edition is brighter, shinier, more complete, more pragmatic, more focused than the previous one, and I wouldn’t have thought it possible to improve on the original. As the field of software architecture has grown over these past decades, there is much more....
Release Date 2010/10 -
Emerging Business Online: Global Markets and the Power of B2B Internet Marketing
Author Lucas Dworski , Lara Fawzy
In this first comprehensive guide to Internet B2B marketing in emerging markets, the authors introduce their proprietary ebocube (“Emerging Business Online”) approach: a comprehensive, applications-oriented method that covers every stage of the marketing process. Us....
Release Date 2010/10 -
A Woman's Guide to Successful Negotiating, Second Edition, 2nd Edition
Author Jessica Miller , Lee E. Miller
“Breakthrough perspective. Every woman can benefit from this indispensable guide to getting what you want.” —Cathie Black, Chairman, Hearst Magazines“No matter what the situation, this book provides you with the negotiating techniques and the overall confidence to ....
Release Date 2010/10 -
HACKING EXPOSED WEB APPLICATIONS, 3rd Edition
Author Sima Caleb , Liu Vincent , Scambray Joel
The latest Web app attacks and countermeasures from world-renowned practitioners Protect your Web applications from malicious attacks by mastering the weapons and thought processes of today’s hacker. Written by recognized security practitioners and thought leaders, ....
Release Date 2010/10 -
Heart & Soul: Five American Companies That Are Making the World a Better Place
Author Robert L. Shook
In Heart & Soul, Shook takes readers on heartwarming journeys through some of America’s most successful companies: •Mary Kay (Dallas), whose primary focus has always been to be a vehicle for women’s success and independence in a world t....
Release Date 2010/09 -
Reforming Regulatory Impact Analysis
Author Richard D Morgenstern , Lisa Heinzerling , Winston Harrington
Over the past decades, considerable debate has emerged surrounding the use of cost-benefit analysis (CBA) to analyze and make recommendations for environmental and safety regulations. Critics argue that CBA forces values on unquantifiable factors, that it does ....
Release Date 2010/09 -
Author Albert Lukaszewski , PhD
Integrate the flexibility of Python and the power of MySQL to boost the productivity of your Python applicationsImplement the outstanding features of Python's MySQL library to their full potentialSee how to make MySQL take the processing burden from your programsLe....
Release Date 2010/09 -
Author Jamie Lynn Cooke
In today's challenging economic climate, organizations faced with limited budgets and frozen staffing levels need proven, common-sense approaches to maximize their productivity. Agile approaches are business practices with a proven track record for helping organiza....
Release Date 2010/09 -
Author Christine Walsh-Newton , David Schmidt , Matthew Roharik , Melissa LaRose , Tom Hauc
Designed for both the photography enthusiast and weekend warrior, this daily reader offers a broad look at life through the camera lens. From brief biographies of world-renowned photographers to techniques in fashion photography and trends, there is something for ev....
Release Date 2010/09 -
Rebuilding Trust in the Workplace
Author Michelle L. Reina , Dennis S. Reina
If so, you may be experiencing the confidence-busting, commitment-breaking, energy-draining patterns consistent with broken trust. We've all been there, but few of us know how to rebuild that trust. Dennis and Michelle Reina have spent their careers researchin....
Release Date 2010/09 -
SharePoint® 2010 Disaster Recovery Guide
Author John L. Ferringer , Sean P. McDonough
Microsoft's SharePoint platform is a complex, diverse technical tool designed to meet a range of business needs and uses. It requires several other platforms and applications for implementation, and it can be integrated with other external line of business applicat....
Release Date 2010/09 -
Author Lee Lundrigan , Vidal Graupera , Sarah Allen
Learn the theory behind cross-platform development, and put the theory into practice with code using the invaluable information presented in this book. With in-depth coverage of development and distribution techniques for iPhone, BlackBerry, Windows Mobile, and Andr....
Release Date 2010/09 -
Author LordAlex Leon , Greg Goralski
This book offers an introduction to Flash Catalyst for designers with intermediate to advanced skills. It discusses where Catalyst sits within the production process and how it communicates with other programs. It covers all of the features of the Flash Catalyst wor....
Release Date 2010/09 -
Pro Zend Framework Techniques: Build a Full CMS Project
Author Forrest Lyman
One of the most common uses for a framework such as this is to build content-driven web sites. Pro Zend Framework CMS provides a clear guide to building a custom CMS with the Zend Framework, showing how to utilize the many different aspects of the framework as part ....
Release Date 2010/09 -
Author Jim HASSE , Lighthouse International
More than 22 million of the almost 173 million working-age individuals in the United States have one or more disabilities. Perfectly Able offers practical guidance for companies large and small on how to hire and retain talented and motivated people from within this....
Release Date 2010/09 -
Author Jonathan Rozek , David Lindahl
Proven methods for building an online income streamYou don't have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business.The Six-Figure Second Income explains how to ....
Release Date 2010/09 -
Weaving Dreams: The Joy of Work, The Love of Life
Author Tami Longaberger
Tami Longaberger is CEO of The Longaberger Company, the premier U.S. manufacturer of handcrafted baskets and other home and lifestyle products. With great tenderness, transparency, and candor, this book opens her heart, offering readers a glimpse of her unique "Amer....
Release Date 2010/09 -
Work Makes Me Nervous: Overcome Anxiety and Build the Confidence to Succeed
Author Amy Lemley , Jonathan Berent
A proven therapeutic method that channels workplace anxiety into powerful, confident performanceMillions of people are afraid of work. The situations they fear may be different-public speaking (e.g., presentations and speeches), meetings, conference calls, new assig....
Release Date 2010/09 -
MarketPsych: How to Manage Fear and Build Your Investor Identity
Author Frank F. Murtha , Richard L. Peterson
An investor's guide to understanding the most elusive (yet most important) aspect of successful investing - yourself.Why is it that the investing performance of so many smart people reliably and predictably falls short? The answer is not that they know too little a....
Release Date 2010/09 -
Getting Started with IBM WebSphere sMash
Author Brett King , Karl Bishop , Ron Lynn
Use IBM WebSphere sMash to Rapidly Deliver Scalable, Flexible Web 2.0 ApplicationsWith the radically new IBM WebSphere sMash and the Project Zero platform, it’s far easier to develop, assemble, and run applications and mashups that align tightly with SOA enterprise ....
Release Date 2010/09 -
Being a Caring Leader: Compassion and Forgiveness
Author Doug Lennick , Fred Kiel
This Element is an excerpt from Moral Intelligence: Enhancing Business Performance and Leadership Success (9780132349864) by Doug Lennick and Fred Kiel, Ph.D.. Available in print and digital formats.Compassion is the heart of leadership: lessons from the experiences....
Release Date 2010/09 -
The Truth About Negotiating on the Phone
Author Leigh L. Thompson
This Element is an excerpt from The Truth About Negotiations (9780136007364) by Leigh Thompson. Available in print and digital formats.Practical strategies for building rapport on the phone, getting “in sync,” and negotiating more successfully.When you negotiate on ....
Release Date 2010/09 -
Author Ted LoCascio
USING Adobe® InDesign CS5More than just a book!Get comfortable with the latest version of Adobe. Don’t just read about it: see it, hear it, with step-by-step video tutorials and valuable audio sidebars. Way more than just a book, this is all the help you’ll ever nee....
Release Date 2010/09