Introduction: Why You Need to Know about Alibaba
The Emergence of a Smart Business
1. The New Forces of Value Creation
How Interconnected Players Change the Game
How Machine Learning Uses Data to Make Business Smart
How to Strategically Leverage Machine Learning
5. The Customer-to-Business Model
How to Create Value in a Network
How to Make Strategic Processes Smart
How to Retool the Organization
9. The Future of Smart Business
Appendix A: Alibaba and Its Affiliated Businesses
Appendix B: The Evolution of Taobao as a Smart Ecosystem