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by Lester Meachem, Lindsey Marshall
How to use Type
Cover
Title Page
Copyright
Contents
Introduction
1. The basics
The anatomy of type
Categories of type
Combining typefaces
Selecting typefaces
Families of type
Expert sets
Measurement of type
Structure of a letterform
Counterforms
Case study
2. Using the typeface
Legibility and readability
Upper and lower case
Line measure and spacing
Color and size
The typeface
Background
Type on screen
Paragraphs
Layout
Type and image
Graphic elements
Case study
3. Designing with type
The design process
Experimentation
Design considerations
Tools
Refining
Case study
4. Communication
Forms of communication
Meanings
Context
Impact
Rhythm and repetition
Visual continuity
Type as image
Symbols and graphic devices
Case study
5. Color and movement
Color of type
Using color to create hierarchy
Color and symbolism
Technical issues relating to color
Type and movement
Case study
6. Experiments with type
Experimental techniques
Type out there
Self-generated experiments
Surfaces
Type in three dimensions
Type as image
Pattern and decoration
Case study
7. Production considerations
Evaluation
Preflight
Choice of stock
Print processes
Color in production
Production for print
File formats for print
Production for screen
Legal issues and accessibility
Case study
Glossary
Some further reading / Websites
Index
Picture credits
Search in book...
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How to use Type
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