Chapter 2
IN THIS CHAPTER
Finding a mentor
Preparing your recipe for success
People have been searching for success since the dawn of time. Ten thousand years ago, success might have been more rudimentary and basic, like not getting eaten by a saber-toothed tiger meant that you had a successful day. You can observe any era of human history and learn from the small numbers of people who are successful rather than the larger group who are not.
In 1906, Vilfredo Pareto, an economist in Italy, observed that about 20 percent of the population had acquired all the wealth and influence in society. He further surmised that the vast majority of the people, 80 percent, had no influence, power, or wealth. He called the 80 percent with little the “trivial many.” He stated the 20 percent were the vital few. At that moment the 80/20 rule, or the Pareto principle, was born. (I discuss this rule in more detail in Chapter 19.)
Even at that time, you could observe much of what those top 20 percent did, read, attended, and engaged in. A person who desired success back then, as today, needed only observe and learn because success is never created in a vacuum or hidden from view. The truth is, success leaves clues to follow. You don’t need the intellect of Sherlock Holmes to find clues to achieve success.
Even in Biblical times, success principles, habits, and clues were revealed. Take the advice in Matthew 7:7: “Keep on asking, and you will receive what you ask for. Keep on seeking, and you will find.” This statement from Jesus, which appears in each of the four gospels, states clearly that asking is part of receiving. In fact, it’s the most important part of receiving. You won’t receive without asking, or worse, you might receive what you don’t want.
I thought about what I would want but couldn’t really come up with anything and forgot to tell my parents in the ensuing weeks. So Christmas morning came and my father presented Joan a few wrapped gifts. She received a toolbox with all kinds of quality hand tools: hammers, wrenches, pliers, screwdrivers, tape measures, and so on. She was fully outfitted with high quality tools.
When it came time for me, my parents handed me a couple small boxes. I opened the first one and found silverware in it: spoons with extremely long handles. I asked, “What are these?” My mom exclaimed they were iced tea spoons. It was a struggle for me to be gracious, but I faked it. All the while I'm thinking, “Wow, I just got iced tea spoons. How exciting. My wife gets all these cool tools from my parents and I receive iced tea spoons.” So I learned the lesson: Ask and you shall receive, or if you don’t ask, you won’t receive, or you might receive iced tea spoons instead.
The second part of the verse is seek and you will find. If you are a seeker in life, you will also be a finder. I know you are a seeker because you've picked up this book to read, which means you will also be a finder.
What we can’t do is seek for everything all at one time. We must organize our seeking based on what’s most important to us. The quickest way to frustration and failure is to say yes to everything or try to do everything. In success, saying yes to one thing requires saying no to another. There are some things in success that are choice-driven with a corresponding “no.” For example, if you want to achieve physical health, you likely have to say no to eating burgers and fries most of the time.
Success leaves clues you can follow. You also need mentors to follow, people who have been successful before you and are relatable examples of how to live life to the fullest, build relationships, and attract wealth into their lives. In this chapter, we will explore what makes a good mentor an example to follow. True, I want you to look at the maps that others have followed to create their success, but ultimately, I want you to create our own treasure map.
We learn through the observation of others. The power of observational learning is ingrained from a young age. That’s how all babies, toddlers, and young children learn best. We observe how people walk and listen to how people talk, and we mimic what we hear and see. We process the stimuli and repeat, correct ourselves when we fail, and try again.
Do you know someone that has a grand lifestyle and wonderful relationships along with physical health and wealth? Is that person someone you could approach and talk to or have lunch with? Would that person be willing to become a mentor to you? Usually, someone who is willing to mentor someone realizes that success is not achieved in a vacuum. Their success in whole or part is from well timed advice, supportive people, and even fortunate circumstances in their life. That’s not to say that success is random or happenstance. It’s not.
I do believe that, as I stated earlier, when you ask, you will receive. For someone seeking help or seeking a mentor, that person or help will be manifested in their life. And mentors, because of their success and awareness of others' influence of their success, have the “pay it forward” attitude. One of the reasons I write, speak, and coach is paying it forward to help others. My success was not achieved without mentors, both those I met personally and those I encountered through books, audio programs, seminars, and coaching.
The heavyweights of the personal coaching industry, like Napoleon Hill, W. Clement Stone, and Earl Nightingale, through books and audio programs, mentored my thinking, actions, and disciplines. These men were the founding fathers of the personal development industry. Other heavyweights, like Jim Rohn and Brian Tracy, I got to know through live programs and later as colleagues in the personal development and success industry we all work in. If you haven't read the books these titans have published, you are denying yourself the privilege.
Plenty of people have achieved success in a few areas of life at the expense of other aspects of their lives. You are looking for a mentor who seems to have achieved a healthy balance. As you are evaluating and looking for role models and mentors, ask the following questions:
Believe it or not, there are people who have it all together in just about every aspect of life. These are the people you need to be watching and learning from. They have balanced all the distractions and temptations to achieve success, and they aren't robbing Peter to pay Paul. They aren't, for example, sacrificing the health of their personal relationships in the pursuit of wealth.
Early in my business career, I found a mentor to model my life after. I was in my mid-twenties, so I was not well rounded as a person. My goal was to achieve wealth because I didn’t have it. I figured if I learned how to become wealthy, my other challenges in life would be solved as well. Don’t get me wrong, wealth is important. You are more likely to feel satisfied with life and feel lower levels of stress when you have enough money.
This mentor I chose to model had money. He had a high income and a grand lifestyle that included beautiful homes, luxury cars, fine dining, and resort vacations. He had achieved stature in his field and was considered an expert. So I was captivated and drawn in. I decided to follow his example because I wanted what he had in life: wealth and status.
So he took me under his wing, and I started implementing in my life what he told me. But I started to notice a few areas of his life that I didn’t want to model. He went through a divorce. Now I realize that divorce is part of life and society, so I'm not making any judgments. But this divorce happened to be his fourth, and he has since had number five. I began to realize that while my mentor knew how to generate income, he certainly didn’t have marriage figured out.
He later became estranged from most of his kids, which also caused me to raise an eyebrow. In terms of wealth, on a scale of 1 to 10, he was an obvious 10. But in the father and husband department, his score was much lower. I share this with you because, especially if you are young in your 20s or 30s like I was, you mostly define success in financial terms.
In determining a model or mentor for your life, a category or compartmentalization approach might work better. So if you accept that everyone has flaws, rather than looking for just one model or mentor, look for several:
So the best course could be to accurately observe the pluses and the minuses of multiple mentors.
Every person in your life can teach you something on your journey to greater success. In fact, I would contend that everyone occupies a place in one of two categories:
The categories are clear. So ask yourself this: In which category will my life be placed when others evaluate me? I personally want to avoid the warning column in my life. You create a legacy created in either column you occupy. Your children, friends, and acquaintances are watching to see where you end up.
Success leaves clues. Success follows the law of cause and effect. The law of cause and effect states that certain causes create certain effects. If I make time for my kids, Annabelle and Wesley, focus on being interested and engaged in what’s important to them, if I spend time with them and am 100-percent present in that time, the effect will be a successful relationship and being a successful parent. It doesn’t guarantee that we won’t encounter challenges or rough patches or even that I will be able to navigate them away from trouble, difficulty, and hurt. My efforts won’t erase all errors they might make. The best parents still have kids who make poor choices. What it will mean to Wesley and Annabelle is that our relationship is healthy, and they will know confidently that they are valuable and loved.
A recipe is in simple terms a series of ingredients put together in the right order to cook something specific. What are you trying to cook up in your life? You can have anything you want as long as you understand what it is and find or create a recipe to get it. For those of us who live in the United States, we have boundless opportunity for success. People from other countries, especially those with less affluence and opportunity, are desperate to come to the United States because they understand it’s a land of opportunity unlike any other. If you live in the United States, you have many of the ingredients for your success recipe already.
Are you passionate about what you do? Do you love going to your job, business, or career? Being in love with your work is a key ingredient of success. You will spend more than one-third of your hours during your working years … working. I would suggest you love what you do or find something else to do that you love. If you want to be a business owner, you need to love what you do, especially because you'll work long hours doing it.
What is it that you want? What skills do you need to acquire to achieve your goals? What changes in your attitude must you take on? What new habits and disciplines must you add? What type of income and lifestyle do you desire? Can you accomplish your goals in your present field? Can you achieve success with your present grades? Are you playing at your all-out effort level?
These are some of the questions you need to ask yourself to arrive at your recipe. In addition to my book, I would point you to other resources that will help you find your recipe:
What new skills do you need to acquire? What change in attitude must you embrace? What new actions must you implement in your daily life? Your answers to these questions will change who you become so that you better attract what you desire. It’s who you want and need to become that will be the right recipe of success.
We all lack skills, habits, and tools that are required to increase our success. I believe that most of us, if we are willing to look honestly at ourselves in the mirror, can see our own flaws; we know what we are lacking. Most of us just choose not to go to that level of self-analysis or introspection. I realize it takes being uncomfortable.
Let’s take a dive into our health area of life. We know that we eat too much, consume the wrong combination of foods, and exercise too little. We only have to look in that full-length mirror and see the excuses placed around our midsection or hips. And if you honestly have no clue of what you are lacking in life, then ask a trusted friend. Ask, “Why do you think I am not as successful as I would like? What changes would you suggest that I make in my attitude, character, or actions and activities?” If you can find a mentor, ask him or her. For the vast majority of us, we know the ingredients we are missing from our success recipe if we simply look in the mirror of our life.
Another key factor of success is to narrow down what are most important of all the actions and activities you must do. My belief and experience is that success is not contained in doing a few things with excellence, or even at a world-class level. Early in the chapter, I introduced the Pareto principle, or the 80/20 rule. Allow me to use it as an illustration again:
If you want to increase your value and earnings in your chosen career, for example, there will be about a half-dozen things you must do with passion, intensity, and consistency to increase your value and earnings. You have to determine those half-dozen things yourself, but I will share what a half-dozen might look like:
If you did those five with consistency, passion, and energy, I guarantee that you would increase your income and value at your work.
You will notice that I stopped at five, and that's because half-dozen is a flexible term. It could be only five, a full six, or maybe seven, but it shouldn't be more than seven because then you have too many pans in the fire. What you are trying to create is a priority system so that you focus on the most important tasks to create the biggest impact. You could use this method effectively in your career, your relationships, your business, or your finances. Any improvement toward your success can be used in creating your key half dozen. You will notice that my examples are specific and measurable: Each week I ask my boss; every day I read for 30 minutes. You want to craft your recipe in a manner that allows you to say for certain you did that action today, or this week, or whenever the frequency needs to be. Don’t give yourself an out by being vague.
Most successful cooks and chefs start with a recipe. As they perfect their dish or meal, they make adjustments to enhance the flavor or make the meal healthier. Even as they experiment with the ratios of ingredients, one thing is certain: They expect what they are making to be tasty and delicious.
The same is true as you experiment with your formula or recipe for success. You have to expect, as you make changes and adjustments, that what you are striving for will be accomplished and you will become more successful in whatever your objective is at the time. Part of being successful is having a positive attitude of expecting success. Once you begin to achieve a goal, don’t let the negative creep into your mind. Focus on remaining positive through observing other challenges you have previously overcome. You might try writing or saying affirmations like, “I will shed 25 pounds of weight in less than six months from today.” Or, “I will have a net worth of a million dollars in less than ten years from today.”
In fact, as 2008 closed out and the negative trends continued into 2009, I was more confident than ever that there would be actual opportunity in this adversity. First, I stayed positive. I found a number of new opportunities created by the economic crisis, and the vast foreclosure crisis had created a rare opportunity to create wealth. So I needed to change my recipe. I cut the overhead in my companies, and that meant trimming budgets, overhead, and even staff. Anything that was not creating revenue or not increasing our customers’ experience was gone. I even cut out what we thought had been sacred cows in the business. I learned that sacred cows make the best hamburgers.
We looked for new problems that the economic change had created in our core market niches in sales, real estate sales training, and education. We embraced new delivery systems for our training and coaching, like live virtual classrooms. We brought our brand of success to the marketplace at lower costs so that we could appeal to a broader customer base.
I recognized key investment opportunities in bank-owned and short-sale real estate investments. That was the biggest game changer of all. In Chapter 14, I cover in depth how I approached that windfall. That change led to multiple millions of dollars in wealth because I was willing to stay positive, expected success, and seized new opportunities that presented themselves.