Part IV

Business Model Innovation

When you're innovating, it may help to think about what other companies have done or are doing. www.dummies.com/extras/businessmodels offers great bonus content to help you get started.

In this part . . .

Tune up your business model through innovation. True innovation involves more than just tweaking your current business model.

Determine how and where to begin the innovation process. When innovation is part of your model, you’re more likely to reap the rewards of this tactic.

Check out examples, exercises, and tools that can help you begin the innovation process.

Understand the secrets of disruptive innovation as a technique to radically transform your model for the better.

Consider advanced business model innovation techniques, which are some of the best tricks in my bag — they’ve made my clients millions.