Introduction

DK

Enthusiastic and motivated people are essential for an organization to be successful. A business with motivated staff has an advantage over its competitors. It is easier and quicker for a competitor to copy an idea for a product or service than it is for them to build a well-motivated workforce.

  People now have greater expectations of their employers. They no longer expect to stay with one employer for more than a few years and may even have several different career paths during their working lives. If a skilled worker is unhappy with their employer, they will be able to change jobs without much difficulty. It is often the best people who are able to leave most quickly, making the art of motivation more important than ever.

  Motivating People is divided into four sections. The first deals with the essence of motivation: what it is and how you can create the right environment for a motivated team. The second examines the processes you need to underpin and sustain your motivating environment, looking at setting objectives, measuring performance, and at how you reward people. The third teaches you the skills you need to develop in order to motivate your team. The final section looks at motivating in difficult situations such as dealing with change and motivating people who work from home.

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