About the Authors
Scott L. Girard, Jr.
Editor-in-Chief, Expert Business Advice, LLC
Email: [email protected]
Before joining Expert Business Advice, Scott was Executive Vice President of Pinpoint Holdings Group, Inc., where he directed multiple marketing and advertising initiatives. Scott was a key player for the Group, negotiating and facilitating the sourcing logistics for the commercial lighting industry division, which supplied clients such as Gaylord Palms, Ritz Carlton, Marriott, Mohegan Sun, and Isle of Capri with large-scale lighting solutions. His vision and work were also pivotal in the growth and development of Bracemasters International, LLC.
Scott has degrees in Business Administration and English Writing and is a published contributor to various periodicals on the topics of economics and politics. He is also a co-author and series editor of A Crash Course for Entrepreneurs book series. A graduate of the United States Army Officer Candidate School and the Infantry Officer Basic Course, Scott is a combat veteran, having served in Iraq, Afghanistan, Kuwait and Qatar in support of Operation Iraqi Freedom, Operation Enduring Freedom, and Operation New Dawn.
Originally from Glendale, California, Scott now lives in St. Petersburg, Florida with his wife and son. Scott is a regular contributor to www.expertbusinessadvice.com. His side projects include a collection of short stories and scripts for two feature films. His motto: “Words have meaning.”
Michael F. O’Keefe
Chief Executive Officer, Expert Business Advice, LLC
Email: [email protected]
In 2004, Michael founded O’Keefe Motor Sports, Inc. (OMS Superstore), eventually growing it into one of the largest databases of aftermarket automotive components available on the web. Currently, aside from his position at Expert Business Advice, LLC, Michael is the President of Pinpoint Holdings Group, Inc. and the Vice President of Marketing for Bracemasters International, LLC.
At Pinpoint Holdings Group, Inc., Michael focuses on strategically building a diverse portfolio of assets including technology, biomedical and traditional brick-and-mortar companies, as well as commercial and residential real estate. He also played a key role in facilitating the logistics of the commercial lighting branch of the company, bridging the gap between Pinpoint’s office in Wuxi, China, and their commercial clients.
Recently, Michael’s passion and talents for contemporary business techniques and practices were demonstrated in the exponential growth of Bracemasters International, LLC. Michael developed dynamic marketing campaigns, web-based marketing strategies, and e-Commerce initiatives resulting in Bracemasters’ website viewership growing by 17,000 percent in just under two years and its annual revenues growing by over 100 percent. Michael’s talent, leadership ability, and prospective vision make him a vital player in the contemporary business arena.
Michael holds degrees in both international business and real estate with a focus on commercial real estate development and finance. He credits over 20 years of competitive sailing with his father as the reason for his tactical and highly strategic approach to business structure, growth strategy, and leadership.
Originally from Delavan, Wisconsin, Michael now resides in Orlando, Florida.
Marc A. Price
Director of Operations, Expert Business Advice, LLC
Email: [email protected]
Marc has collaborated with the Federal Government, United States Military, major non-profit organizations, and some of the largest corporations in America, developing and implementing new products, services and educational programs. Equally skilled in Business-to-Business and Business-to-Consumer functions, Marc has facilitated product positioning, branding and outreach efforts on many different platforms for the organizations he has worked with.
As an entrepreneur, Marc has successfully directed the launch of seven different companies, ranging from traditional brick-and-mortar establishments to innovative dot-com initiatives. Four were entertainment production companies (sound, lighting, staging, logistics, talent, entertainment), one was a business services company serving small companies, one was concerned with business and land acquisition, and two were website and business consulting services. Using his expertise in organizational management and small business development, Marc’s latest focus is on working with new entrepreneurs and small-to-medium-sized businesses in emerging industries.
As an accomplished public speaker and writer, Marc has appeared on nationally syndicated television and radio networks, in national print publications, and has been the subject of numerous interviews and special-interest stories. Marc is a regular contributor to www.expertbusinessadvice.com.
Marc received his Bachelor of Science in Organizational Management from Ashford University. He and his wife divide time between Orlando, Florida and elsewhere, including an active schedule of international travel. His motto: “You can’t build a reputation on what you are going to do.”—Henry Ford
Mark R. Moon, Esq.
Email: [email protected]
Founder and Managing Attorney, Moon Law Group, P.L.
In 2009, Mark founded the Moon Law Group. His vision was to provide effective and educational legal services to individuals and small businesses by using technology and general business knowledge to create a new model of legal practice that is accessible and affordable to the average person and small business owner. Prior to founding the Moon Law Group, Mark was associate counsel in a large law firm specializing in the representation of banking institutions through their business and real estate operations in both state and federal jurisdictions. Before attending law school, Mark founded and operated a real estate sales and technology company. He also worked in the financial services sector, managing a branch location and earning his NASD series 6 and 7, Florida Real Estate, and Life, Health and Annuity licenses.
Mark earned his Bachelor of Science from the Warrington College of Business at the University of Florida, with Honors, majoring in Finance with a minor in Economics. He graduated from the Levin College of Law at the University of Florida, earning certificates in Estates, Trusts, Family and Elder law. Mark is currently admitted to practice in the State of Florida, the U.S. District Courts of Florida and the U.S. Court of Veterans’ Appeals. He is a veteran of the U.S. Army and Operation Iraqi Freedom. Mark is a graduate of multiple military and business leadership courses.
Originally from Madeira Beach, Florida, Mark now lives in St. Petersburg, Florida with his wife and three children. His other work includes the growth of his firm, veteran-focused charity work and the advancement of the collaborative practice of law. His motto: “There is a problem: What are the solutions?”