A
- ABC (activity-based costing)
- Absence due to illness
- Acceptance of targets
- Activity-based costing (ABC)
- Adams, Douglas
- Adapted information strategy
- Added sales activities
- Ad hoc reports
- Agility
- Amazon.com
- Analysts. See BA analysts
- Analytical base table
- Analytical competencies
- Analytical CRM
- Analytical factory approach
- Analytical HRD
- Analytical level
- analyst's role in BA model
- business requirements
- data, information, and knowledge
- data mining with target variables
- explorative methods
- hypothesis-driven methods
- required competencies for analysts
- three requirements of analysts
- Analytical methods
- competencies
- selecting
- Analytical processes
- Analytical software vendors
- A.P. Moeller (APM)
- Apple
- Apple iTunes
- Arrays
- Artificial intelligence
- Assessment of BA projects. See BA projects, assessment and prioritization of
- Automated reports
- on demand
- event driven
B
- B2B market
- BA analysts
- access to BA portals
- access to data
- access to data mart areas
- access to data warehouse areas
- access to source systems
- analytical methods competencies
- business competencies
- data competencies
- as data warehouse user
- descriptive statistics competencies
- method competencies
- reporting to IT department
- required competencies for
- requirements for
- role in BA model
- selecting analytical method
- technical understanding, requirement
- three imperatives
- three requirements of analysts
- tool kit requirements
- BA (business analytics)
- analytical level
- data warehouse level
- definition of
- functional level
- future of
- link between strategy and deployment of
- pervasive
- strategic level
- supporting strategy at functional level
- BA deliveries
- BA functions
- dialogue between strategy and
- reactive operational BA function
- strategy integration with
- BACC. See Business analytics competency center (BACC)
- Balanced scorecard
- BAM (business activity monitoring)
- BA model
- analyst's role in
- business processes and information use
- data sources
- data warehouse
- deployment of
- overview
- radio station case study
- strategic level
- strategy creation
- types of reporting and analytical processes
- Banner ads
- BA portals
- access to
- BA projects, assessment and prioritization of
- cost/benefit analysis used for business case
- descriptive part of cost/benefit analysis for business case
- determining if project is strategic
- projects as part of bigger picture
- projects running over several years
- uncertainty and
- value creation of project
- Base table
- Basket analysis
- BA-support.com
- Benchmarks
- Big Data
- Bigger picture, projects as part of
- BIIB (Business Idea In Brief )
- Billing systems
- Binary-dependent variables
- Binary regression analysis
- Bottom up— driven initiative
- BPM (business performance management)
- BPM dashboard
- Brand
- Breaking insight. See also Lead information
- Budget line
- Business activity monitoring (BAM)
- Business analytics. See BA (business analytics)
- Business analytics competency center (BACC)
- analysts reporting to IT department
- analytical factory approach
- as centralized or decentralized organization
- competency areas
- definition of
- dimensions of
- educating users
- as formal or virtual organization
- information wheels
- information wheels, creating synergies between
- prioritizing new BA initiatives
- purpose of
- reasons for setting up
- strategy versus performance
- structuring
- tasks and competencies
- when to establish
- Business analytics analysts. See BA analysts
- Business Analytics for Sales and Marketing Managers
- Business analytics model. See BA model
- Business case
- based on cost/benefit analysis
- descriptive part of cost/benefit analysis
- functional strategy and
- SIPOC model
- Business competencies
- Business Idea In Brief (BIIB)
- Business information, as source system
- Business initiatives
- Business performance management (BPM) systems
- Business process reengineering
- Business processes. See also Optimization of business processes
- establishing
- establishing with Rockart model
- establishing with Rockart model (example)
- information use and
- lead/lag information and
- minimizing variation in
- reducing waste in
- Business requirements
- definition of content
- definition of delivery
- definition of overall problem
- Business rules
- Business strategy. See Strategic level; Strategy
- Business-to-business (B2B) market
- Business users
C
- Calculated values
- Campaign history, as source system
- Campaign management
- Capital-heavy businesses
- Car sales
- Case studies. See Radio station case study; Summerhouse case study
- Cash flow
- Centralized organizations
- Change management
- Chat rooms
- Churn predictive decision trees
- Churn predictive models
- City of Copenhagen Municipality
- Cleansing data
- Cloud computing
- Cluster analysis
- Coca-Cola
- Cockpit
- Coded values, translating
- Columns, selecting for data warehouse
- Combining data
- Competencies
- analytical competencies
- analytical methods competencies
- for BACC
- business competencies
- data competencies
- data manager competencies
- data warehouse competencies
- descriptive statistics competencies
- IT competencies
- method competencies
- personal competencies
- report developer competencies
- report-developing competencies
- required for BA analysts
- Competitive advantage
- Confidence level
- Conjoint analysis
- Content
- Control charts
- Copenhagen Municipality
- Corporate culture
- Corporate performance management (CPM). See also KPIs (key performance indicators)
- Correlation
- data-driven methods and
- between dependent variable and other variables
- historical
- hypothesis-driven methods and
- Correspondence analysis
- Cost/benefit analysis
- Costs
- activity-based costing (ABC)
- of external consultants and employees
- projects running over several years
- SIPOC model and
- software costs
- CPM (corporate performance management). See also KPIs (key performance indicators)
- Creative processes
- Critical success factors
- in descriptive part of cost/ benefit analysis
- identifying
- Rockart model and
- CRM (customer relationship management)
- analytical
- as data-generating source system
- optimizing existing processes
- proactive
- CRM systems
- Cross-sales models
- Cubes
- Culture
- Customer dialogue
- Customer information, as source system
- Customer intimacy strategy
- Customer lifetime value
- Customer loyalty
- Customer profitability/segment analyses
- Customer relations
- Customer relationship management. See CRM (customer relationship management)
- Customer relations perspective
- Customer retention
- Customer satisfaction surveys
- Customer segments
- Customer service functions
- Customer value calculator
D
- Dashboards
- accessing on BA portal
- BPM dashboard
- cockpit
- lead/lag information in
- performance management dashboard
- summerhouse case study
- Data
- access to
- cleansing
- combining
- different kinds of structures in
- patterns in
- primary
- secondary
- summing up several rows of
- validation of
- Data competencies
- Data-driven analytics
- objective of
- Data-generating source systems
- Data manager competencies
- Data marts
- Data miner
- Data mining
- algorithms
- churn predictive decision trees and
- creating models
- customer retention and
- as data-driven analytic
- overlapping information and
- prioritizing information
- results, as source system
- selecting best model
- software for
- steps of
- with target variables
- using selected model
- Data organization, with dimensional modeling
- Data profiling
- Data quality
- causes and effects of poor data quality
- master data management and
- of source data
- in source systems
- Data reduction
- Data redundancy
- Data sources
- Data stores
- Data transformations, loss of data through
- Data values, scope of
- Data warehouse
- accessing data
- access to
- access to BA portals
- access to data mart areas
- access to source systems
- alternative ways of storing data
- architecture and processes
- arguments for integrating data into
- BA portal and
- causes and effects of poor data quality
- dialogue between strategy and BA functions
- dimensions
- enterprise data warehouse
- front-end not user-friendly
- functions, components, and examples
- information strategy for
- with life of its own
- master data management
- radio station case study
- reasons for having
- selecting columns for
- service-oriented architecture
- staging area and operational data stores
- tips and techniques for
- types of direct users
- Data warehouse analysts, and market analysts
- Data warehouse competencies
- Data warehouse level
- architecture and processes in data warehouse
- reasons for data warehouse
- tips and techniques in data warehousing
- Debt collection systems
- Decentralized organizations
- Decision support
- Decision trees
- churn predictive
- Delivery
- Demand forecasts
- Dependent variables
- Deployment of BA model
- Descriptive statistical methods, lists, and reports
- ad hoc reports
- automated reports, event driven
- automated reports, on demand
- manually updated reports
- reports in general
- Descriptive statistics
- Dialogue
- between company and analyst
- customer dialogue
- between strategy and BA functions
- Dimensional modeling
- Dimensions
- of BACC
- of data warehouse
- hierarchies in
- multidimensional perspective
- Direct users
- Dot-com trend
E
- Economies of scale
- EDW (enterprise data warehouse
- 80/20 rule
- Employee retention
- Employee satisfaction surveys
- End users
- Enterprise data warehouse (EDW)
- Enterprise resource planning (ERP) systems
- Entry errors
- ERP (enterprise resource planning) systems
- ETL jobs
- example
- extraction
- filter function
- joining three tables
- load phase
- SQL and
- staging
- ETL processes
- ETL tools
- Event-driven automated reports
- Evolutionary development of systems
- Executive brief
- Executive management functions
- Explorative factor analysis
- Explorative methods
- cluster analysis
- cross-sell models
- data reduction
- up-sell models
- External analysts
- Externally executed actions
- Extract, transform, and load processes. See ETL jobs
F
- Feedback processes
- Finance business process
- Finance functions
- Financial targets, and KPIs
- Firewall
- Forecasting models
- Forecasts of demand for services
- Formal BACCs
- Forum. See Business analytics competency center (BACC)
- Front-end system
- accessing on BA portal
- not user-friendly
- Functional level
- choosing process
- concept of performance management
- establishing new business processes
- optimizing existing business processes
- summerhouse case study
- Functional strategy
- Fuzzy merge technology
G
- General support
- Generalized linear model (GLM) analysis
- General Motors
- Geo data, as source system
- Get, increase, keep. See also CRM (customer relationship management)
- GIF arrow
- GLM (generalized linear models) analysis
H
- Hadoop
- HAL (computer)
- Helicopter perspective
- Hierarchies in dimensions
- Historical correlations
- Hitchhiker's Guide to the Galaxy, The (Adams)
- HRD (human resource development)
- Human resource development (HRD)
- Human resources functions
- Human resources information, as source system
- Hypothesis-driven methods
I
- Illness, absences due to
- Information
- business processes and
- from ERP systems
- loss of, through data transformations
- prioritizing
- relevance of
- as strategic resource
- Information architecture
- Information domains
- Information islands
- Information mapping
- Information quality
- Information requirements
- Information strategy
- adapted
- for data warehouse
- radio station case study
- sketching
- Information technology
- Information wheels
- creating synergies between
- Innovation
- Input variables
- tests with several
- Insight, breaking. See also Lead information
- Interactive statistics book
- Internal analysts
- Internal resource utilization
- International Leadership: How To Make Cultural Integration Programs
- Internet marketing
- Internet of Things (IoT)
- Internet of Things data, as source system
- Internet portals
- Interval-dependent variables
- Inventory management
- IoT (Internet of Things)
- IT and development function
- IT competencies
- iTunes
J
- Joins
K
- Key figures
- Key indicators
- Key performance indicators. See KPIs (key performance indicators)
- Knowledge
- Knowledge management
- KPIs (key performance indicators)
- accumulation of, as source system
- catalogue of, for company's different functions
- event-driven automated reports and
- financial targets and
- as measuring points linking activities to objectives
- optimizing business processes
- performance management and
- radio station case study
- stopping processes with
- strategy creation and
- summerhouse case study
- as warning signals
- Kubrick, Stanley
L
- Lag information
- business processes and
- in dashboard
- event-driven automated reports and
- identifying with Rockart model
- Rockart model and
- summerhouse case study
- turning into lead information
- Lead information
- business processes and
- in dashboard
- identifying with Rockart model
- Rockart model and
- trip to summerhouse case study
- turning lag information into
- Lean
- Learning/learning loops
- Life cycles
- Lifetime value of customers
- Linear regression analysis
- Lists. See Descriptive statistical methods, lists, and reports
- Loss of information through data transformations
- Loyalty
- Loyalty Effect, The (Reichheld)
M
- Manually updated reports
- Mapping of values
- Market analysts, and data warehouse analysts
- Market basket analysis
- Market developments
- Marketing activities
- Marketing automation
- Market intelligence
- Market leadership, three disciplines for
- Market standard
- Master data management (MDM)
- Maturity assessment
- Maturity models
- MDM (master data management)
- Measurable targets
- Menu
- Mergers
- Metadata
- Metadata layer
- Metadata registration
- Metadata repository
- Metadata server
- Method competencies
- Mind map
- Missing data
- Multidimensional perspective
- Multiple-purchase patterns
N
- Need-based segmentation
- Net present value (NPV)
- Neural networks
- New sales via named campaigns
- Nike
- Nokia
- Nominal-dependent variables
- NPV (net present value)
O
- Objectives. See also Targets
- directions on how to reach them
- identifying with Rockart model
- KPIs as measuring points linking activities to
- from objectives to new processes
- SMART objectives
- ODBC (open database connectivity)
- ODS (operational data store)
- OLAP cubes
- On-demand automated reports
- One version of the truth
- Online analytical processing (OLAP) cubes
- OnStar system
- Open database connectivity (ODBC)
- Operational data store (ODS)
- Operational excellence
- Operational strategy, identifying with Rockart model
- Operational systems, source data created by
- Optimization of business processes
- choosing process
- deploying performance management for
- processes suitable for optimization
- campaign management— 85
- CPM— 94
- CRM activities— 84
- finance— 95
- human resource development— 93
- inventory management
- Lean— 99
- pricing— 90
- product development— 86
- supply chain management— 96
- Web log analyses— 89
- Optimization of wallet share
- Optimum process
- Ordinal-dependent variables
- Ordinal regression analysis
- Outsourcing
- Overlapping information
P
- Patterns in data
- PCA (principal component analysis)
- Performance management
- concept of
- dashboard
- deploying to optimize business processes
- KPIs and
- measuring points
- objective of
- reports and
- Performance monitoring
- Performance versus strategy
- Personal competencies
- Pervasive business analytics
- Pivot table
- Plug-ins
- Portals
- BA portals
- Internet portals
- SAS Information Delivery Portal
- Pricing, optimizing
- Pricing methods
- Primary data
- Principal component analysis (PCA)
- Prioritizing BA projects. See BA projects, assessment and prioritization of
- Prioritizing information
- Proactive CRM activities
- Problem, definition
- Processes. See also Business processes
- analytical processes
- creative processes
- ETL processes
- feedback processes
- Process excellence
- Process reengineering
- Product and consumption information, as source system
- Product and innovation perspective
- Product development
- Product innovation
- Product leadership strategies
- Production function
- Production information, as source system
- Product leadership
- Product life cycle
- Product revenue
- Profiles (binary-dependent variables)
- Profiling
- Profitability
- Projection
- Projection of trends
Q
- Quality assurance
- Quality of data. See Data quality
- Questionnaire analyses
- as source system
R
- Radar diagram
- Radio station case study
- analytical processes and front ends
- business processes and actions
- conclusions
- data sources
- data warehouse
- evaluation of BA process
- functional strategy and business case
- information strategy for
- overall strategic targets of business
- Rank variables
- Reactive operational BA function
- Readiness assessment
- Realistic targets
- Reduction of data
- Redundancy, data
- Regression analyses
- Relational data model
- Relational transaction table
- Relevance of information
- Reminder systems
- Report developer competencies
- Report-developing competencies
- Reporting/reports. See also Descriptive statistical methods, lists, and reports
- ad hoc reports
- content and
- event-driven automated reports
- manually updated reports
- on-demand automated reports
- performance management and
- Retaining customers
- Retaining employees
- Return on Investment (ROI)
- Revolutionary development of systems
- Risk
- Rockart model
- establishing business processes with
- example of establishing business processes
- identifying operational strategy
- identifying critical success factors
- identifying lead and lag information
- identifying objectives
- ROI (Return on Investment)
- Roles
- Rows of data, summing up
S
- Sales and marketing functions
- SAS
- SAS Enterprise BI Server
- SAS Enterprise Miner
- SAS/ETS software
- SAS Information Delivery Portal
- SAS Text Miner
- Satisfaction scores
- Scalability
- Scaling of dependent variables
- SCM (supply chain management)
- Scope of data values
- Scorecards
- Search engines
- Secondary data
- Segmentation
- need-based
- value-based
- Service-oriented architecture (SOA)
- Services
- 7-Eleven
- Shell Denmark
- Silo syndrome
- SIPOC model
- Six Sigma
- SMART objectives and targets
- Smiley face
- SOA (service-oriented architecture)
- Social media data, as source system
- Sociodemographics
- Software
- costs of
- for data mining
- software packages
- software vendors
- Solutions
- Sony
- Source data
- choosing solution
- data quality in source systems
- prioritizing information
- source systems and uses
- Source systems
- access to
- data-generating systems
- Specific targets
- SPSS
- SQL (structured query language)
- joins
- SQL generator
- working with relational tables
- Staging area
- Star schema
- State-of-the-art
- Statistical examples
- Statistical method domain. See Hypothesis-driven methods
- Statistics
- descriptive statistical methods, lists, and reports
- descriptive statistics
- descriptive statistics competencies
- examples
- interactive statistics book
- Status
- Status indicator
- “Stomach share”
- Strategic level
- link between strategy and deployment of BA
- prioritizing information
- strategy and BA scenarios
- BA supports strategy at functional level
- dialogue between strategy and BA functions
- information as strategic resource
- no formal link between strategy and BA
- Strategy
- BA supports strategy at functional level
- defining targets based on
- definition of
- determining if project is strategic
- dialogue between strategy and BA functions
- information as strategic resource
- integration with BA function
- no formal link with BA
- versus performance
- Strategy creation
- Strategy mapping
- Structured query language. See SQL (structured query language)
- Summerhouse case study
- lead and lag information
- specification of requirements
- technical support
- Summing up several rows of data
- Supplier, Input, Process, Output, and Customer (SIPOC) model
- Supply chain management (SCM)
- Support functions
- Surrogate key
- Synergies
T
- Targets
- acceptance of
- defining, based on strategy
- financial targets and KPIs
- five requirements for
- measurable targets
- realistic targets
- SMART targets
- specific targets
- strategic targets for business
- time-bound
- Target variables
- data mining with
- Technical understanding
- Technologies
- Telecom Enterprises
- Tesco
- Tests with several input variables
- Text mining
- Theoretical significance
- Think big, start small, deliver fast
- “Three Paths to Market Leadership” (Treacy and Wiersema)
- Time-bound targets
- Tool kit
- Top down— driven initiative
- Traffic lights
- Training
- Transaction table, relational
- Transformations, loss of information through
- Translating coded values
- Transposing
- Trend
- Trend arrow
- Trend meter
- 2001: A Space Odyssey
U
- Unknown dataset
- Up-sell models
- User friendliness
- User satisfaction
V
- Validation of data
- Value-based segmentation
- Value chain
- Value creation
- BA projects and
- based on data warehouse
- business competencies and
- content and
- employee retention and
- source systems and
- Values mapping
- Variables
- binary-dependent
- dependent
- input variables
- interval-dependent
- nominal-dependent
- ordinal-dependent
- rank variables
- target variables
- Virtual BACCs
W
- Walkman
- Wallet share
- Warning signals, KPIs as
- Web log analyses
- Web logs, as source system
- Web portals
- Web services
- Web site (BA-support.com)
- Whale diagram
- Wikipedia data, as source system
- Wisdom
- Work teams
X
- XML format
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