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Content Marketing: Think Like a Publisher—How to Use Content to Market Online and in Social Media
Author Rebecca Lieb
If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Mar....
Release Date 2011/10 -
The Truth About Search Engine Optimization
Author Rebecca Lieb
“Rebecca’s book is chapter-by-chapter gold for anyone who needs to understand how we find information on the Web.”Kevin M. Ryan, Motivity Marketing, Inc., and Chairman of Search Engine Strategies Advisory BoardIn this book, leading search optimization expert Rebecca....
Release Date 2009/02