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The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance
Author Christopher Brown , Linden Brown
BECOME THE ENVY OF YOUR INDUSTRY WITH A CUSTOMER-CENTRIC CULTUREFor the first time, this groundbreaking guide unlocks the secrets used by Amazon, Virgin, Apple, Starbucks, and salesforce.com. It creates a guide for success based on three years of scientific study d....
Release Date 2013/12