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Author Jerry Wind , Megan Beck , Barry Libert
Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift is....
Release Date 2016/06 -
Crowdsourcing Your Brand: How to Tap Customer Desire
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.Get your customers to help you build your brand, enhance your offering....
Release Date 2010/02 -
Crowdsourcing Your Sales: Let Your Customers Sell Themselves (and Others)
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.How to build a crowdsourced, word-of-mouth sales and marketing operati....
Release Date 2010/02 -
Crowdsourcing Customer Service: How May We Help We?
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.How your customers can help you deliver higher-quality, lower-cost cus....
Release Date 2010/02 -
Crowdsourcing Can Be Your Business Momentum Builder: Like Linden Lab and Virgin Mobile
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.How Virgin Mobile and other leading-edge companies are driving new mom....
Release Date 2010/02 -
Tapping Into the Collective Wisdom of Community to Make Great Products
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.How your customers can help you design better products and services th....
Release Date 2010/02 -
Crowdsourcing: A Short Overview for the Rest of Us
Author Jon Spector , Barry Libert
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.Everything you need to know about crowdsourcing right now, to st....
Release Date 2010/02 -
Barack, Inc.: Winning Business Lessons of the Obama Campaign
Author Rick Faulk , Barry Libert
Barack Obama's campaign didn't just make history: it teaches lessons that every business can profit from. The Obama campaign was brilliantly planned, strategized, and executed, and built to drive home a powerful, consistent core value proposition: the proposition ....
Release Date 2009/01